Wellesley in Bloom, a weeklong celebration where customers are encouraged to discover floral fun, store events and exclusive offers, takes place this year from May 3-11, 2025. Sponsored by Wonderful Wellesley, this event is a joint effort of area businesses to celebrate spring and welcome shoppers to stroll the town’s shopping villages.
Stores will highlight carefully curated items – floral attire, accessories, housewares, jewelry, coffee table books, and more – all themed for Wellesley in Bloom. The Wonderful Wellesley blog offers a full calendar of events featuring tea parties, trunk shows, local artists, and charity tie-ins with Giving Joy, a charity devoted to strengthening and inspiring women entrepreneurship worldwide. In tribute to the event, throughout Wellesley, Church, and Linden Squares you’ll find beautiful floral wreaths, along with charming pastel painted bicycles adorned with baskets overflowing with blooms.
Wreath Sweepstakes, Unique Photo Ops & More
- Wellesley in Bloom Wreath Sweepstakes | 25 lucky shoppers will take home a beautifully designed wreath, created by the Wellesley Garden Clubs
- Life-Size Flower Sculptures + Free Bouquets | Discover whimsical flower sculptures at Linden Square - perfect for posing, posting, and prizes! Plus, pick up a FREE, fresh flower bouquet at Fleuri on Sunday, May 4 - available for the first 25 customers who spend $50+ at any Linden Square business on May 4, 2025. Learn more about Linden Square's happenings here.
- Photo Contest | Pose in front one of the lovely bikes or store displays for your chance to win a $250 gift card.
- Gallery Walk | Local Wellesley artists displaying their works at 579 Washington Street and 25 Central Street.
- Curated Gift Guide | Local favorite stores are bursting with fabulous gift ideas – just in time for Mother’s Day. Gift Guide available here beginning April 25.
About Wonderful Wellesley
Wonderful Wellesley was formed to create new events which invite all to gather with friends and family for experiences in the town’s shopping villages. Wellesley is all about community and bringing the community together. The diversity of businesses from fashion to beauty, from health and fitness to grab-and-go goodies and fine dining and exciting events makes Wellesley the place to reside, visit and shop.
